Crayon

When:
DD/MM/YYYY

Where:
Address, State, Postcode, Country

Time:
00:00AM - 00:00PM

CALL TO ACTION

10 Ways to Stay Sticky as an MSP in FY 2025/2026

Unlock the strategies that make Managed Service Providers irreplaceable to their clients.

The game has changed.
In 2025, SMBs aren’t just buying tech, they’re buying outcomes.
They’re done with surface-level solutions. They want strategic partners who help them grow, protect, and future-proof their business.

So, the questions becomes: how do you become the MSP they can’t live without?

Download our infographic to discover:

The top 10 strategies to become a “sticky” MSP that clients rely on long term
A 2025 SMB priority snapshot backed by data from Crayon & Forrester
What separates tech sellers from strategic enablers
How Crayon’s Technical Advisory Group (TAG) helps you go from selling solutions to driving outcomes
The key business conversations MSPs need to lead in AI, hybrid cloud, data, security, and more

What does it mean to be a Sticky MSP?

You're tied to business outcomes, not just products
You help clients move from firefighting to future-proofing
You're embedded in their strategy, not just IT support
You're not just delivering tech, you’re driving value realisation

Download your copy of the Infographic

Related Resources:

Roadmap: How to leverage each of the vendors within the stack, other than Microsoft. It highlights high-growth opportunities and tools to help partners drive efficiency, profitability, and customer satisfaction.
Guide: How to maximise the technology your customers already have in place. While 80% of the global workforce feels overwhelmed, many businesses are sitting on powerful tools they're not fully leveraging.
eBook: Are your customers buried in disconnected tools, productivity fatigue and stalled digital transformation? This ebook shows you how to overcome it all.

Speaker 1

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ute enim ad minim veniam, quis nostrud exercitation.

Speaker 2

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ute enim ad minim veniam, quis nostrud exercitation.

Speaker 3

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ute enim ad minim veniam, quis nostrud exercitation.

Speaker 1

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Speaker 2

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Speaker 3

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Speaker 4

Lorem ipsum dolor sit amet, consectetur adipfgh isicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Heading

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

00:00AM - 00:00PM

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod.

00:00AM - 00:00PM

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod.

00:00AM - 00:00PM

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod.

00:00AM - 00:00PM

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod.

CALL TO ACTION

*Disclaimer Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

TERMS AND CONDITIONS:

The Promotion commences on 1 January 2025 and is valid until 13 June 2025 (“Promotion Period”).

1. To qualify for the Promotion, Partners can be a new partner to rhipe, a returning partner to rhipe, or an existing rhipe partner in Australia or New Zealand (“Eligible Partners”).

2. Eligible Partners who migrate or order a minimum of 5 seats of an eligible Microsoft 365 CSP SKU (“Eligible Purchase”) may earn a once off cashback ("Incentive") subject to the following:

a. Subscriptions must be annual commitments of Microsoft 365 CSP, however can be monthly or annually billed.
b. 5 seats minimum of any eligible SKU. The seats can be across multiple customers, but only across the 1 SKU.
c. The seats ordered must be to upgrade customer's existing subscriptions with rhipe/Crayon (excluding Microsoft 365 Copilot orders).
d. Partners can earn multiple cashbacks, by ordering a minimum of 5 seats of each SKU based on the above requirements. Total partner earnings are capped at $6,000 AUD.
e. Eligible purchase excludes NFP and Academic Licenses.
g. Eligible SKUs and Cashbacks amounts are:

License Type	Monthly Billing	Annual Billing
Microsoft 365 Business Premium	$5 AUD rebate	$10 AUD rebate
Microsoft 365 E3	$5 AUD rebate	$10 AUD rebate
Microsoft 365 E5	$20 AUD rebate	$40 AUD rebate
Microsoft Copilot	$20 AUD rebate	$40 AUD rebate
Microsoft 365 E5 Security	$15 AUD rebate	$40 AUD rebate

3. This Incentive is capped at 2,500 seats in total across the entire Promotion Period and will be paid on a first come first serve basis. Eligible Partners will be notified when this cap is reached.

4. Eligible Purchases must be made prior to the end of the Promotion Period.

5. All monetary values are in Australian Dollar (AUD).

6. Cashback will be received by the Partner in the form of a credit note. All eligible participants will receive their account credit notes within 60 days from the end of the promotion period.

7. rhipe reserves the right to suspend, cancel, change, vary, update or modify the Promotion or terms of the Promotion at any time.

8. Partner acknowledges and agrees that in participating in this Promotion, it and its end users may be subject to any third-party vendor supplier terms and conditions that must be complied with.

9. Partners must not:

a. engage in any conduct that may jeopardise the fair and proper conduct of the Promotion;
b. do anything to diminish the reputation of rhipe or its Affiliates;
c. breach any laws; or
d. behave in any way that is otherwise unprofessional or inappropriate.

10. Except for any liability that cannot by law be excluded, rhipe or any of its respective officers, employees and agents (“Affiliates”) is not responsible for and excludes all liability (including negligence), for any personal injury; or any loss or damage (including loss of opportunity or loss of profits); whether direct, indirect, special or consequential, arising in any way out of: (a) any technical difficulties or equipment malfunction (whether or not under the rhipe’s control); (b) any theft, unauthorised access or third party interference; (c) any variation in value to that stated in these Terms and Conditions; or (e) any tax liability incurred by a Partner.

11. rhipe may collect your personal information including but not limited to full name, email, address, in order to conduct the Promotion and may, for this purpose, disclose such personal information to third parties, including but not limited to agents, contractors, service providers, prize suppliers and, as required or applicable, to Australian regulatory authorities. Entry is conditional on providing the personal information requested. rhipe will use and handle personal information as set out in its Privacy Policy, which can be accessed at https://www.crayon.com/about-us/trust-center/.

12. rhipe may, at any time, request from Partner, any proof or evidence of performance or compliance with these terms and conditions. If this Promotion cannot run as planned for any reason beyond the rhipe’s control, due directly or indirectly, software, hardware or communications issues, unauthorised intervention, tampering, fraud or technical failure, act of God, wars, strikes, lockouts, industrial action, floods, fires, accident, earthquake, riot, explosion, terrorism, acts of government, military, civil or regulatory authority, delays or defaults of manufacturers or suppliers, change in any law or regulation, disruption or interruption to the supply of communications, internet, power or other utility or any other cause beyond our reasonable control, rhipe may end, change, suspend or cancel the Promotion.

13. This promotion cannot be combined with any other Microsoft offer from rhipe, a Crayon company.